Opera North Case Study 1
Opera North wanted to produce a season brochure that was a bit different from their usual A5 stitched booklet.
They invited us to join a meeting with their design agency and we discussed various formats. Inevitably, some initial design ideas were impractical to produce for reasons of budget and timescale, but it proved to be an efficient way of ruling those out at an early stage and coming up with a format that was both practical and interesting.
The staggered concertina fold provides a clear, user friendly guide that makes full use of the space. By bringing together designer and printer we were able to establish the format and discuss paper options and schedules, so that all parties understood the parameters and could work together to produce the right piece of print on time and within budget.